Virtual Reality Business Model Creation

Virtual Reality Business Model Creation


  • A general understanding of business processes and business models

  • basics of information technology and internet business

  • A basic (User-)knowledge of Virtual Reality is helpful

  • We recommend to get some first hand VR impressions e.g. with a Google cardboard.


Course Content
How you can create revenue with your investment in virtual and augmented reality.

I. Introduction to VR and AR

II. master the next 3 technology waves and benefit from them:
Wave 1: Virtual Reality,
Wave 2: Augmented Reality and
Wave 3: USEMIR (Ubiquitous SEnsory MIxed Reality)

III. Method: Discover VR / AR Business Models for your company – regardless of your industry.
III.a basics of outstanding “Business Model Generation”
III.b Transformation to VR / AR business models and monetization
III.c 10+1 examples of VR / AR business models or monetization

IV. Reading tipp: how to train your idea muscle to imagine 10 individual Business Model ideas for your specific business.

Course structure

After the VR and AR Business Models Training week - held as a classroom training - I wanted to give more VR and AR Enthusiasts and entrepreneurs access to this hop business topic.
In This video training I navigate you through the shores of Virtual and Augmented Reality Business Models.
We will take the hill up to VR and AR Business models step by step in 7 videos. Each subject is illustrated by slides which I walk you through.
We don’t re-invent the wheel. We stick with proven business modeling concepts.

Who this course is for:

  • ATTENTION! This course may be rather interesting for business people than for tech people.
  • people who want to create virtual and augmented reality business cases
  • entrepreneurs, founders, investors
  • leaders of teams and departments
  • people with a business focus and some tech focus